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Hitting the target straight: IWA 2023
Hitting the target straight: IWA 2023

IWA OutdoorClassics 2023 proved once again to be the world’s leading trade fair for hunting, shooting sports, outdoor activities and security.

Among the 1100 exhibitors from around the globe, the Pulsar stand was distinguished by many visitors that kept stopping by during the four days of the event that took place in Nuremberg, Germany.

This year, IWA made its mark by attracting 34 000 trade visitors from 119 countries to Nuremberg. One could notice that an entire sector is on the rise – all nine exhibition halls were bustling with activities and an inspiring atmosphere – a great start to the jubilee year for IWA, which marks its 50th anniversary in 2024.

The two-story Pulsar stand was well-visible and visually attractive. Therefore, our team was busy welcoming visitors from morning until late evening every day. But, hey, it’s not like we went to IWA to relax! Every year, this exhibition becomes the epitome of the hard work and energy we put into delivering innovative solutions and new products throughout the year.

This year was no exception. Pulsar presented a solid amount of game-changing thermal imaging and night vision novelties. From the first ever upgradeable monocular Telos with its extreme thermal sensitivity up to the first HD quality thermal imaging sensor delivered in the body of Merger LRF XL50 binoculars or the multispectral magic of Thermion Duo DXP50 riflescope and Merger Duo NXP50 binoculars. Yet the real star for the local German audience was the upgraded thermal imaging attachment line of Krypton 2 – more compact, lightweight, and fully adapted to the hunter’s needs.

The visitors showed a huge interest in the extended lines of XQ sensors: the two new monocular models, the Axion 2 LRF XQ35 Pro and the Axion 2 XQ35 Pro, as well as the Talion XQ35 Pro riflescope.

For even more classier options, we invited IWA guests to try out the extended XG thermal imaging scopes – the Thermion 2 LRF XG50 and the Talion XG35, our first XG sensor devices in Europe, both excellent in their class.

More than presenting the product news, for us, IWA has always been a place to start a conversation, to meet our partners, product users and long-time friends, to hear them sharing their insight and valuable feedback. That’s where the new ideas and future visions start.

Thank you all for coming to meet us, and see you next year.